With a strong focus in digital, Trendsetter utilizes the latest SEO, viral and marketing techniques to increase engagement and contribute to the attention of all content.


The audience involvement can be measured within comprehensive reports that dissect the performance of the campaign using web based analytics.


Aside from the digital space, Trendsetter has solid relationships with content providers/retailers, on demand programmers as well as traditional media including MTV, FUSE, AXS TV along with many others.


While we understand that video assets aren't always available, Trendsetter's production team can work with you on creating an audio video, EP stream or a lyric video. Our team has put together content that has been featured on some of the largest sites including Perez Hilton, and FUSE as well as many others. As part of a Trendsetter campaign, all videos are encoded and closed captioned per FCC requirements.


Social media allows brands to connect with their audience through multiple platforms. Trendsetter strategizes and implements the latest technology to create awareness, and build, maintain and expand an online presence. At Trendsetter, we find it not only important to expand the audience, but to understand the audience; to find out who are potential, casual, loyal and diehard fans or buyers. Creating a system that allows us to really understand these fans, allows us to target content specially to what appeals to them.


When an artist goes on tour, it's not only important that fans are aware of it, but are excited about it - and that's what we do! Creating a custom calendar, unique to each artist, Trendsetter establishes goals and outlines exactly what we suggest to achieve those as a band/artist is about to hit the road. Utilizing all social media platforms and outlets, Trendsetter will incorprate engaging language, giveaways & contests, along with geo-gated, targeted posts that are driven to incentive those local fans to show their support. Content is unique for global and targeted posts, so that fans are not inundated with an overwhelming amount of posts that don't pertain to them. Each date has it's own mini-calendar within the larger plan so that each city is highlighted and promoted in it's own way.


Radio Disney Frozen Puzzle Trendsetter Marketing
On The Road With Pulsar Trendsetter Marketing
Geoffrey The Giant Rock Paper Scissors Lizard Spock Game Trendsetter Marketing

With a team of designers & programmers, Trendsetter has the ability to turn your craziest ideas into reality. from interactive games to mosaics and ticket giveaways, trendsetter has their finger on the pulse of technology and can work with you to create something amazing.


roy lamanna
Roy Lamanna
  • Leadership 100%
  • Creativity 100%
  • Technology 100%
Allie Gruensfelder
Allie Gruensfelder
VP Marketing
  • Team Management 100%
  • Communication 100%
  • Spreading Holiday Cheer All Year 100%
nicholas ponisi trendsetter
Nicholas Ponisi
Publicist/Tour Marketing
  • Social Media 100%
  • Client Relations 100%
  • Diva 100%
Danny Vassallo
Graphic Design/Web Developer
  • HTML / CSS / JS 100%
  • Adobe Creative Suite 100%
  • Wizard 100%
joshua jackson trendsetter
Josh Jackson
  • Final Cut 100%
  • After Effects 100%
  • Ninja 100%


  • American Idol winner, Caleb Johnson, debuts first official music video for “Fighting Gravity” via Yahoo! Music

    March 25, 2015Caleb Johnson on Yahoo

    American Idol winner, Caleb Johnson, Debuts first official music video for "Fighting Gravity" See the emotional clip right here Caleb Johnson, Season 13 American Idol winner, released his emotional music video for "Fighting Gravity today".…

  • New Artist Alert: Major Lazer

    March 18, 2015Major-Lazer-Cover1

    Trendsetter is so excited to be working with Major Lazer, the dancehall-EDM trio comprised of DJs/producers Diplo, Jillionaire, and Walshy Fire! Their new track "Lean On," a collaboration with DJ Snake featuring MØ, was released earlier this…

  • NF’s “Intro” Lands on the Homepage of MTV and mtvU

    March 17, 2015unnamed

    The hip-hop/alternative artist known as “NF” just released his first official new single & music video “Intro” from his highly-anticipated new album, “Mansion,” releasing on 3/31 and the videos have landed on the homepage of…

  • Miranda Lambert Reveals Her Guide To Body Acceptance On Elle

    March 11, 2015Screen Shot 2015-03-11 at 5.41.09 PM

    Trendsetter has locked in another powerful release for international megastar Miranda Lambert's who just revealed her "Guide To Body Acceptance" on Elle! Lambert, who is an inspiration to woman and men of all sizes,  dishes…



31 East Main Street Box 901
Freehold NJ, 07728

p 732.303.7859
f 888.668.4134

Email us Here!

Trendsetter Marketing

Trendsetter Marketing

Trendsetter Marketing