AudienceThe audience involvement can be measured within comprehensive reports that dissect the performance of the campaign using web based analytics.
While we understand that video assets aren't always available, Trendsetter's production team can work with you on creating an audio video, EP stream or a lyric video. Our team has put together content that has been featured on some of the largest sites including Perez Hilton, RyanSeacrest.com and FUSE as well as many others. As part of a Trendsetter campaign, all videos are encoded and closed captioned per FCC requirements.
When an artist goes on tour, it's not only important that fans are aware of it, but are excited about it - and that's what we do! Creating a custom calendar, unique to each artist, Trendsetter establishes goals and outlines exactly what we suggest to achieve those as a band/artist is about to hit the road. Utilizing all social media platforms and outlets, Trendsetter will incorprate engaging language, giveaways & contests, along with geo-gated, targeted posts that are driven to incentive those local fans to show their support. Content is unique for global and targeted posts, so that fans are not inundated with an overwhelming amount of posts that don't pertain to them. Each date has it's own mini-calendar within the larger plan so that each city is highlighted and promoted in it's own way.