Trendsetter welcomes Call Me Karizma to its 2018 roaster, as he debuts “Serotonin” video.
RISING ALT ARTIST LAUNCHES FORTHCOMING PROJECT
THE GLOOMY TAPES, VOL.2 WITH NEW SONG AND VIDEO
“SEROTONIN” AVAILABLE NOW VIA ALL STREAMING SERVICES
(November 30, 2018) New York, NY — Today, Minneapolis-bred artist Call Me Karizma unveils “Serotonin,” the first installment off of The Gloomy Tapes Vol. 2 with accompanying music video, co-directed by Call Me Karizma and esteemed video director Nico Poalillo. This is his first release with the recently relaunched Arista Records, which has historically launched some of the world’s most celebrated and iconic artists. The song, along with each track off of the forthcoming project, gives listeners an unfiltered look into Call Me Karizma’s inner life.
With his razor-sharp wordplay and pure melodic instructs, ‘Riz’ transforms his pain into music that’s confrontational but reassuring, catchy but cathartic. Through the years, that dynamic has drawn an exceptionally devoted following, one that’s come to rely on his uncompromising honesty. “If I’ve got an issue, I write it out in a song,” says the 23-year-old artist. “I’m going to be straight-up in my lyrics – I wouldn’t have the fanbase that I have without being totally honest, and I wouldn’t ever sacrifice that.”
The Gloomy Tapes backs his visceral lyricism with a more expansive post-pop sound. While Riz created most of the three-EP series on his own in his basement studio, he also collaborated with successful co-producers like Robbie Soukiasyan (XXXTentacion) and David Pramik (X Ambassadors, LANY). Sonically rooted in both hip-hop and punk, The Gloomy Tapes ultimately bears a powerful vitality that makes each lyric all the more impactful.
With The Gloomy Tapes, Vol. 1 released in June, the highly-anticipated second installment arrives in early 2019, bringing Call Me Karizma’s fury and sensitivity to songs exploring mental health, or the lack thereof. On “Serotonin,” he builds a volatile mood from fuzzed-out textures, dark guitar tones, and brilliantly unhinged lyrics like, ‘Took a thousand happy pills but I’m still emo.”
“I have anxiety and need to take medication because my serotonin levels are low,” Riz says. “Even if you don’t have an actual condition, there are still those days where everything just feels bad.” Through “Serotonin” Riz hopes his message will continue to connect with his rapidly-growing fanbase.
Riz started writing his deeply personal songs at age 12, and later paid his way through college touring. During his sophomore year, he had a major break when Mod Sun invited Riz to join him on a 35-date run also featuring Blackbear. The tour hugely broadened Riz’s diehard following, many of whom have shown their love and gratitude via tattoos of Call Me Karizma’s logo and lyrics.
In 2016, Call Me Karizma made his full-length debut with Uninvited, which reached the Top 10 on the iTunes Alternative chart. The album includes “F U TILL I F U” – a track that has amassed over 10 million streams on Spotify, entirely on the strength of its undeniable hook and blunt storytelling. To date, Call Me Karizma has toured the U.S. four times, including a 24-city national headlining run in fall 2017. Fans can look forward to Call Me Karizma’s 2019 headline tour following The Gloomy Tapes, Vol. 2 release in February 2019.