Pop trio AJR is back with the release of their brand new music video for the latest smash hit “Weak” and we can’t stop watching ! In an interview, the band explained that the song is about balancing the need to give into temptation with the importance of staying strong and resisting an urge. The video was directed by Shane Drake and shows the band going crazy on their hometown NYC subways.
Check out the video on Paper Magazine !
There is no band, no song, no video, no sound, that is more “now” than AJR. The band — three brothers born and raised in New York City — has achieved a startling quick level of success with “I’m Ready,” a buoyant electro-pop single that’s taking off on social media. The numbers: over 10 Million views on YouTube, Gold record in the USA and Double Platinum Internationally, features in Billboard, the NY Post, and on MTV. Festival performances in front of 10,000+ people. They have also performed on the Today Show, X-Factor, Kelly and Michael and many other national television shows.
More amazing? They’ve done this all on their own. No pop svengali overseeing their work. No studio musicians filling in the blanks. No Max Martin co-write. AJR may, in fact, be the first indie, DIY pop group from New York to make a splash. They’re certainly the only group that’s done while writing, recording and producing all their own songs in their Chelsea living room.