WE THE KINGS RELEASE GROUNDBREAKING INTERACTIVE MUSIC VIDEO FOR THEIR NEW SINGLE “SAY YOU LIKE ME” (S-Curve Records)
S-CURVE AND INTERLUDE PUSH INTERACTIVE VIDEO TECHNOLOGY TO A NEW LEVEL BY INCORPORATING GAMING COMPONENT
WATCH & PLAY THE VIDEO ON VEVO TODAY:
Link: http://www.vevo.com/video-evolved/we-the-kings/say-you-like-me
Embed Code: see below
S-Curve Records and VEVO, the world’s leading all-premium music video and entertainment platform, have teamed up once again to launch the We The Kings interactive music video for their new single “Say You Like Me”. Last year, S-Curve debuted the Andy Grammer interactive video for “Keep Your Head Up” on VEVO’s video EVOLVED platform, which brings fans innovative new ways to watch and interact with music videos. The Andy Grammer video went on to win an MTV “O” award for “Most Innovative Video.” While Grammer’s video allows the viewer to engage in a seamless interactive “choose your own adventure” experience, the We The Kings video creates a completely original, innovative, and unique paradigm by involving the band members in a series of video game adventures that viewers can control.
The “Say You Like Me” video utilizes breakthrough interactive digital technology–invented by internet startup Interlude, in which S-Curve holds an equity stake–in order to blend music video with gaming components to further immerse the viewer in a more participatory experience. If the user “wins” the game by completing the different levels (spoofs of popular video games) as all four band members consecutively, he/she will receive a free download and a (bragging rights) badge to post onto their perspective Facebook pages, as well as eligibility for the Leaderboard.
We The Kings, the pop rock band from Bradenton, Florida, are coming off 4 consecutive top 30 CHR Hits and over 3 million tracks sold, most notably the platinum-selling “Check Yes Juliet”. The single “Say You Like Me” is climbing the top 40 charts and the band is currently on tour with teen sensation, Demi Lovato. In 2012, the band will be hitting the road in the States again as well as embarking on an worldwide tour, hitting Europe and South America with the likes of Taking Back Sunday and Simple Plan.
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